I am executive creative director at F.biz (WPP Group) and I have 19 years of experience in advertising, as an art director and creative director.

I worked in some of the largest agencies in the market, as DM9DDB, Neogama BBH, Talent Marcel, Publicis, Grey and TBWA, creating campaigns for Diageo, Pernod Ricard, Heineken, Inbev, Honda, Renault, ESPN, Toshiba, Motorola, Santander Bank, Itaú Bank, Bradesco Bank, Whirpool, Ipiranga Gas Stations, Nestlé, TIM Mobile, America Móvil, Unilever, Procter & Gamble and others.

Among the many awards won are:
Cannes Lions, D&AD, Wave Festival, FIAP, Prêmio Abril, Profissionais do ano (Globo TV), ABP Festival, Facebook Awards and São Paulo Creative Club. And I was the brazilian art director with the largest number of ads published in Lürzer's Archive Magazine in 2010.

I also have a side project of photography. My work has been exhibited in museums and galleries and is part of the permanent collection of the São paulo Museum of Image and Sound (MIS-SP). In addition, I teach at the Miami Ad School / ESPM.